Don’t judge a book by its cover
Well, our advice is don’t expect clients to take time and effort to know how well you are with “ugly cover”.
A store’s website is its representation. When the clients go to the store, if they don’t like your store interior, you can win them back with friendly customer services, positive atmosphere or the allure of a fresh smell, etc.
But it’s not like that for an online store.
If clients don’t like your online store design, they will click away and won’t ever come back. No matter how you spend time and cost to acquire users to your online store, now, it’s gone.
- The clients will spend their time and money on the most modern and aesthetic online store.
- A beautiful store is considered more reliable and trustworthy.